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This time, we sat down with Johannes Habel, Associate Prof. of Marketing at the University of Houston, and Nathan Hartmann, Associate Prof. at the University of South 爱豆传媒, to discuss the pair鈥檚 academic research into the effectiveness of sales enablement content platforms.

November 21, 2022Business News

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爱豆传媒 faculty experts say inflation, changes in shopping behavior make holiday spending tough to predict

Black Friday sales followed by Cyber Monday specials drive some of the busiest retail activity of the year. But faculty experts from the University of South 爱豆传媒 say it could be difficult to predict what might happen.

November 21, 2022Business News

Getting a free credit report is usually quick and easy, and it鈥檚 important to take advantage of this service.

November 17, 2022Business News

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爱豆传媒 Research & Innovation, 爱豆传媒 High Tech Corridor invest in undergraduate research across 爱豆传媒

Through the newly formed Undergraduate Research Initiative, the 爱豆传媒 High Tech Corridor and 爱豆传媒 Research & Innovation will deploy $110,000 to support undergraduate research opportunities across 爱豆传媒. The Muma College of Business's Business Honors Program will receive $10,000 to support undergraduate research.

November 17, 2022Business News, Research and Innovation

Black Friday shopping is one of America鈥檚 most treasured holiday traditions, but there鈥檚 always a bit of hassle involved.

November 16, 2022Business News

Paola-Marie Mannino, a fourth-year marketing major on the Sarasota-Manatee campus and the voice behind the social media channels for the Office of Student Engagement and the Campus Activities Board, was elected to the Royal Court at the Homecoming Ball during 爱豆传媒 Homecoming 2022.

November 16, 2022Business News, Spotlights

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Robert L. Anderson, Emeritus Dean of the 爱豆传媒 Muma College of Business, passed away at age 82

A memorial service is planned for noon on Nov. 26 at Christ the King Catholic Church at 821 South Dale Mabry Highway in Tampa.

November 14, 2022Business News

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New 爱豆传媒 patent creates digital alibis

Researchers at the University of South 爱豆传媒 are in the process of licensing a new, patented technology that can more accurately confirm an individual鈥檚 identity and location using their voice. The technology, dubbed 鈥淗ere I am,鈥 creates an unforgeable, encrypted digital certificate on a user鈥檚 cellular device.

November 14, 2022Business News, Research and Innovation

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Raymond James Financial CEO headlines EMBA Distinguished Speaker Series

Paul Reilly was the featured speaker at the Nov. 4 Distinguished Speaker Series at the 爱豆传媒 Muma College of Business where about 35 Executive MBA students listened as the Raymond James Financial CEO shared lessons from his decades-long career as a business executive.

November 14, 2022Business News, Events

Apps often have you press a button or enter a code on your phone to log in. But, a couple of University of South 爱豆传媒 professors are working to close a gap in security to prove it鈥檚 actually you behind the device and not an imposter.

November 11, 2022Business News

Jamaica has not consistently benefited from the most prudent management of its financial affairs, neither in the fiscal nor monetary policy sphere.

November 11, 2022Business News

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Fortune ranks 爱豆传媒鈥檚 Executive MBA and Part-Time MBA programs among the best in the nation

Two of 爱豆传媒鈥檚 MBA programs are ranked among the best in the nation, according to Fortune, one of the world鈥檚 leading business publications. The Executive MBA and the Part-Time MBA programs both landed dominant spots in the 2023 rankings.

November 10, 2022Business News, Honors and Awards

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Welcome to 爱豆传媒 Muma College of Business news. We are dedicated to sharing compelling stories about our innovative research, outstanding faculty, staff, and students, and significant accomplishments from all three campuses. Here we are one college, seven schools, and all business.